04 — Product · PR-120
Salesforce
A cloud platform for sales, service, marketing and commerce built around a shared customer record, with a configurable data model and app-building tools underneath. Sold as per-user subscriptions by cloud and edition.
// FIG. 04 · Capability coverage
Each tile is an L1; the bar is how many of this product's capabilities realize something beneath it. Our judgment, not a vendor claim.
Direct & Govern
Finance
People & Workplace
Customer & Market
Products & Services
Operations & Supply
Technology & Data
Resilience & Responsibility
Industry L1s
- Plant Operations0
- Production Planning & Scheduling0
- Maintenance & Reliability0
- Manufacturing Quality & Compliance0
- Industrial Engineering & Continuous Improvement0
- Plant Safety & Environmental Compliance0
- Dealer & Distributor Network0
- Aftermarket & Service Parts0
- Platform Engineering0
- Release & Deployment0
- Site Reliability0
- Developer Experience & API Ecosystem0
- Subscription & Tenant Operations0
- Product Analytics & Experimentation0
- Trust & Compliance Assurance0
- Open Source & Community0
- Merchandising & Assortment0
- Store Operations0
- E-commerce & Omnichannel3
- Category & Trade Promotion0
- Loss Prevention0
- Consumer Insights0
- Store Network & Real Estate0
- Returns & Reverse Logistics0
Product capabilities · 9
- PC-120.10
Sales Cloud
coreLeads, accounts, opportunities and forecasts with activity tracking for sales teams and their managers.
- PC-120.20
Service Cloud
coreCase management, omnichannel routing, knowledge and agent console for customer support operations.
- PC-120.30
Marketing Cloud
strongEmail, mobile and journey-based campaign execution with audience segmentation and engagement reporting.
- PC-120.40
Commerce Cloud
strongHosted storefronts, catalogs, carts and checkout for business-to-consumer and business-to-business selling.
- PC-120.50
Revenue Cloud
strongConfigure-price-quote, contracts and subscription billing that extend the opportunity into a signed order.
- PC-120.60
Field Service
strongWork order scheduling, dispatch and mobile execution for technicians working at customer sites.
- PC-120.70
Experience Cloud
strongBranded portals and communities for customers and partners that expose selected records and knowledge.
- PC-120.80
Data Cloud
partialIngests and unifies customer data from many sources into profiles and segments for other clouds to act on.
- PC-120.90
Platform
strongCustom objects, flows, Apex code and Lightning pages for building applications on the same data model, with Tableau dashboards over the result.