02 — Capability · BC-1310.10
Assortment Planning
Choose the breadth and depth of products each store cluster and channel will carry for a season, so the range fits the shopper, the space and the budget before a single order is placed.
- Range Planning
- Assortment Strategy
In scope
- Store clustering by demographics, size and sales profile
- Seasonal range architecture by category and price tier
- Localized assortments and channel-specific ranges
Out of scope
- Shelf layout once the range is set (see BC-1310.40)
Realized by · 0
- No product in the catalog yet.
Used in · 1
Build it · 0
- Nothing in the library points here yet.
Decomposes into · 4
- BC-1310.10.10Store ClusteringGroup stores by the shoppers they serve and the space they have, so one assortment decision can be made for many stores without treating them all the same.
- BC-1310.10.20Range ArchitectureDefine the ladder of price tiers, brands and product roles each category must cover, from entry price to premium.
- BC-1310.10.30Seasonal Assortment BuildSelect the specific products, colors and sizes each cluster will carry for the coming season and the weeks they will be on sale.
- BC-1310.10.40Assortment LocalizationAdjust the core range for local demand, climate, regulation and competition without fragmenting the buy.